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Castrol is recognized by worldwide, was founded in 1899, it is the tech logy pioneer, win, dedication and passion, excellence for the company's core values ??Castrol has in more than 70 countries worldwide oil production plant in England United States, France, Germany, Italy, Japan, Australia and many other countries with 12 research centers, to ensure that Castrol lubricants become the most competitive products.
The Castrol commissioned Wevin to name a Chinese name for a new automotive antifreeze brand, which should focus on the advantages of the product, but want to be separated for competitors to enable them to stand out from similar products.
Wevin took "anti-boil, anti-corrosion, frost protection" for as creative core, launched the "Ling Jun" , "Jun" meaning cars, "Ling" represents low temperature meaning, but also reflects the use of cars in this section product Pentium unimpeded after feeling; hand reflects the product's specific effect, on the other hand lead to an imaginative minds of consumers, product integration and driving pleasure. The name has been highly recognized by customers.